News

Misia-O' Presents "Trans-it-I-on" at Gallery 1885, The Camera Club

"Victoria" by Misia-O'/ Copyright Misia-O'

 

TRANS-IT-I-ON

Trans: transformation, transcendence, trans
It: How to define ‘it’? what is transgenderism?
I: I am multiple, You are multiple
on: ‘we’ in French -each have both female and male qualities

After a successful opening on 24th November at Galerie 18, Atelier des Abbesses gallery in Montmartre, Paris, followed by an exhibition at the Lucky Bastard in the Marais district of Paris, Misia-O’ will bring Trans-it-I-on, an exhibition exploring transgenderism and gender, to Gallery 1885 at London’s Camera Club Gallery in January 2017.

Part 1 of the exhibition series in Paris “What is Gender” looks at gender and its definition; Part 2 in London examines the role of transgender people in Western societies. After London the exhibition will move to the USA for Part 3 of the series, where Misia- O’ will examine transgenderism versus transexuality. There are also plans to exhibit Trans-it-I-on at Les rencontres d’Arles in July 2017, combining subjects addressed in Part 1 and Part 2 of the series. The series of exhibitions will offer a rare and intimate look into the beauty of transition and transgender people in western societies.

Misia-O's mission is to use the medium of photography as a means of voicing and confronting social, political and gender-sensitive issues affecting minority groups: Trans-it-I-on is the first exhibition from Misia-O’, and features members of the Transgender communities in Paris, London and New York. Trans-it-i-on aims to offer an insight into the lives of transgender men and women, and the London exhibition will include portraits of Transgender people in the set up or uniform of their everyday jobs, fully integrated into society.

Trans-it-I-on also explores traditional notions of beauty and gender, which are gradually being deconstructed and re-examined in today’s society, with many Millennials talking about being gender neutral and having a more fluid attitude towards gender and sexuality. Fashion houses now feature transgender models on the catwalk, and designer Ricardo Tisci’s muse, transgender model Lea T, has feature on Givenchy’s runways and editorial campaigns.

Misia-O’ explains the concept of Trans-it-I-on: “Male to female...female to male...reborn while still retaining the depth of the journey. A journey that many in society have yet to understand. This project aims to humbly pay tribute to those who have transcended their gender. Born in the wrong body and broken through a ‘consigned’ gender imposed on them at birth, to embrace their true selves.”

The London exhibition features a series of limited edition C-Type prints on Fuji matt paper, shot using Canon 5D and 7D, handheld and on a tripod. Mainly monochrome, the images have an ethereal, mystical aesthetic, which captures the essence and transition of each trans who sat for Misia-O’. 

The exhibition 'Trans-it-i-on' runs from 20 January to 10 February at The Camera Club, London.  For further information go to:  http://thecameraclub.co.uk/2016/12/trans-it-i-on/

B-REEL FILMS SIGN DIRECTOR ALMA HAR'EL

London, September 2016

B-Reel Films London are delighted to announce they have signed Director Alma Har'el. The B-Reel group began operations in 1999 in Stockholm Sweden and currently has offices in the London, LA, NY, Stockholm, Barcelona and Berlin. In January 2016, Margo Mars joined the London office of B-Reel Films as MD and Partner, and has been focussed on growing its business & director roster ever since

Alma Har'el has caused waves of excitement throughout the film industry with her latest feature film 'LoveTrue', which premiered at Tribeca Film Festival in April 2016, and won Best Documentary at Karlovy Vary. 'LoveTrue' had its UK Premier at the BFI London Film Festival on 8 October.  The film was selected for the Grierson Award in the documentary competition category, and was part of the official programme. 

For 'LoveTrue' Har'el collaborated with Shia LaBeouf, an early supporter of her work since starring in the promo she directed for Sigur Ros 'Fjoger Piano'. LaBeouf is Executive Producer of 'LoveTrue'.

Har'el made a name for herself with a unique aesthetic evident in her debut film 'Bombay Beach', which won top prize at the 2011 Tribeca Film Festival. Her commercial work reinforces her effortless grasp of narrative, in particular her iconic Stella Artois spot, making her the first female director to direct a commercial for the Belgian Beer in its 20 year history of advertising.

Born in Israel and based in New York, Har'el was selected as a Filmmaker 25 New Face of cinema, and the debut of 'TrueLove' at Tribeca prompted Indiewire to comment: "LoveTrue confirms that Alma Har'el makes movies like nothing else out there."

This talented director is not only proving herself to be an aesthetic and cinematic game changer, but is also a force to be reckoned with in the advertising industry. Today Har'el announces #FreeTheBid, a groundbreaking initiative aimed at encouraging ad agencies to include female directors at the bidding stage for commercials. At the pitch stage, ad agencies traditionally present 3 directors per spot. Directors are presented by production companies based on the creative spec the agency provides, and statistics prove female directors are not included in the 3 director mix.

Alma Har'el teamed up with PJ Pereira, CCO and Co-Founder of Pereira & O'Dell, to address the deep-rooted gender bias embedded in the ad industry, and came up with #FreeTheBid, a pledge to advertising agencies to make 1 bid out of every 3 a female director. Women are the number one consumer group and make 85% of product purchase decisions, so why aren't more women directing the commercials addressed at them? Cultural misrepresentations and stereotyping of women and girls are reinforced through the predominantly male narrative presented in the majority of commercials. Women make up 50% of the world's population, yet only 7% of directors are women. #FreeTheBid aims to change this.

http://www.b-reelfilms.com/projects/commercials/director/alma-harel/region/uk/